Marketing Place Event by Helping Brainz

A marketing place event (or MPE) mainly focusses in helping a family from a rural area, to cater/market their products in the urban market. MPE is mainly driven by the Community Development Team as well as the Marketing Management Team of Helping Brainz.

Nidhi is a 21 year old girl from the slums of Madanpur Khadar, she’s a graduate from Delhi University. Nidhi’s parents make their fortune by selling candles, and want to make all their 4 children to be well educated and settled, and they have succeeded upto an extent, wherein they want the youngest one to be a doctor. Nidhi’s mother expressed the same wish with a tearful eyes to Team Helping Brainz during the rural educational counselling event held at Madanpur Khadar, wherein Team Helping Brainz gave the family an assurance to help them sell their products in the urban markets.

On the eve of Diwali, Team Helping Brainz helped Nidhi’s family from Madanpur Khadar to light their lives by helping them in selling variety of candles at Ameriprise Financial Inc, Gurgaon. Team Helping Brainz first met Nidhi and her mother at an educational counselling session held in the summers of 2015 at EFRAH Madanpur Khadar, an event coordinated by Abhinav Vikash from HCLT Foundations, conducted and facilitated by the Rural Educational Counselling Team of Helping Brainz led by Somnath Shukla (Project Head, RECT – Helping Brainz.Org).

MPE was coordinated by Pratik Bishen from Helping Brainz ( Pratik is a 3^rd year BBA student who works as a Social Business Development Manager for Helping Brainz).